New
Practice
Lab

2024 IMPACT REPORT

The New Practice Lab is a team of designers, researchers, policy experts, data scientists and technologists building a tighter link between policymakers and the families they serve.

This year, we went deep with more than 100 Americans to understand what families really need in order to thrive.

75

civil servants and frontline workers

58

families

31

1-on-1 interviews

589

diary study messages

Happiness is... when your children come to you and say ‘Mommy, I want this.’ You are able to give it to them… especially when it comes to basic needs, like food, clothing.
— Hope, Mother of 4
A perfect morning, in my opinion, for my household, would be...me wake up in the morning before the kids, kind of get the house settled and open for the day. I like to try to open the blinds and, you know, make the whole house filled with sunlight and kind of get myself mentally prepared...Kids are an amazing blessing in our lives. However, as a stay-at-home mom, a lot of us stay-at-home moms don’t have a break...
— Ava, Mother of 3
We don’t have a big family here, just my husband, and my kids...and we always like to go to the park to do some barbecue.... The kids love this, and we enjoy, all of us, this time because it is the only time in the week we can spend together...
— Jamilah, Mother of 2

We used that learning to help public agencies shape critical new programs and improve existing ones.

4

pieces of legislation or regulation influenced

12

government partners

9

states

9

public programs worked on

We shared what families taught us with as many people as we could, in print and at public events.

12

speaking engagements

8

op-eds

15

public citations

The result?

The work we did this year will improve access to cash, childcare, and time with loved ones for more than

1.7M Americans,

nearly 40% of whom belong to economically excluded families with young children.

A message from our founder

We have never had a greater need for leaders and institutions that can listen. 

Our team at the New Practice Lab is building a new discipline of delivering by listening to what families need to thrive. When we really listen to families, we can use what we hear to move from pain points to real fixes. This listening is an essential ingredient for building institutions that can actually deliver. 

Our team helps government leaders across the country serve families better by engaging with them directly to understand the realities of their lives. We’ve heard that families need money in their pockets and time to care for their loved ones. We also learned how much strength families find in connection to others, and how it matters to be seen and understood.

It is only through listening and connecting with those we aim to serve that we can begin to imagine policies that will enable us all to thrive.

— Tara Dawson McGuinness
Executive Director,
New Practice Lab

Explore our work

Op-eds

  • In 2024, Congress needs to stop bickering and start working

    In an op-ed for The Hill, Tara calls on Congress to improve trust in government by focusing on key legislative priorities.

  • Opinion: The IRS is modernizing and responding to taxpayers

    In an LTE in the Washington Post, Ayushi defends the IRS modernization efforts, arguing that the pilot program that would become Direct File represents an important step forward in how the IRS operates.

  • 2024 IRS Direct File pilot: Will it prove to be a win, a loss or a draw?

    Ayushi writes for Gannet publications about what lessons can be learned from the Direct File pilot, and how the public might go about measuring its success.

  • Paid family leave is the right answer for PA families – and the commonwealth itself

    Vicki Shabo and Nikki Lee write for City and State PA about how Pennsylvania can learn from its neighboring states to build a world class paid family and medical leave program.

  • Pennsylvanians will win if Harris and Trump focus on caregiving

    Erica Meade writes for Gannet publications about the need for childcare-focused policies.

  • Easing the Stress Parents Face

    In response to an op-ed by the Surgeon General, Tara McGuinness writes an LTE in the New York Time about how childcare policies could improve the stress levels of parents.

  • IRS Can Transform Taxpayer Experience if It Learns Right Lessons

    Ayushi writes in Bloomberg Tax about what takeaways the IRS should have from its successful Direct File pilot.

  • Democracy Journal

    Policy Vision: "The Middle-Out Moment Is Here"

    As part of the Democracy Journal's Spring Symposium, Tara wrote about the need to create an economy with ethics — one that prioritizes the lives of individuals by focusing on the middle class. She later participated in the Democracy Journal's summit, speaking in an invite-only event about the piece and its thesis.

Public citations

  • Opinion: Why does being a parent have to involve so much paperwork?

    The New Practice Lab's work improving paid leave implementation in New Jersey is cited in an opinion column in the Washington Post.

  • IRS opens up Direct File to the public

    Ayushi gives her thoughts as an expert on the Direct File pilot as Direct File opens up.

  • I got to see the IRS’s free tax-filing software in action. Here’s what I learned.

    Ayushi provides her expertise on why the demands of the Direct File software are different than existing tax filing software

  • The IRS is testing a free method to directly file taxes. But not everyone is thrilled.

    Ayushi tells the Washington State Standard what she's hearing from tax filers using the Direct File Software

  • IRS prepares for flood of last-minute returns

    Ayushi talks with Accounting Today about what's next with user research around Direct File

  • On Tax Day, IRS Readied for Flurry of Last-Minute Filings

    Ayushi's comment to Accounting Today is cited in a publication for CPAs in New York.

  • IRS’ Direct File pilot earns high user satisfaction

    Ayushi celebrates the success of the Direct File pilot, including the respondent numbers for feedback.

  • What it will take to make Direct File permanent

    Ayushi tells NextGov what it will take for Direct File to be permanently adopted.

  • Can Human-Centered Design Help Rebuild Trust in Government?

    Tara talks to GovTech about how human-centered design can help improve citizens' trust in government.

  • 3 Changes To IRS Direct File On Stakeholders' Wish Lists

    Ayushi tells Law360 about the work the New Practice Lab is doing to research Spanish speaking users of the Direct File system.

  • Satisfaction with federal government services climbs to 7-year high

    Amira speaks with CX Dive about new survey results that show that Americans' satisfaction with their government has reached a seven-year high, speaking on her experience improving deliver at OMB.

  • Success of IRS's Direct File, Politics Aside, Is Tied to States

    Ayushi comments on what it will take to ensure the future success of the Direct File pilot, arguing that success will depend on state's ability to promote the filing system.

  • Tax Notes

    Musk Efficiency Commission Sets Sights on Filing Simplification

    Amira speaks with TaxNotes about how Elon Musk's DOGE can effectively build on the work done by Direct File, and while not all filing simplification methods are the same.

  • Bloomberg Tax

    Future of IRS Direct File Hinges on Pilot Results, Politics

    Ayushi is cited in an article about about what sort of transparency is needed from the IRS to assess the Direct File Pilot.

  • As Election Day approaches, what’s the future of federal CX?

    Amira speaks to CX Dive about how work improving the user experience will continue regardless of who wins the election.

Speaking events

  • Fortune Brainstorm: AI

    Tara spoke at Fortune's Brainstorm: AI event in London about the impacts of AI on the upcoming election.

  • The Future of Individual Income Tax Return Filing: IRS Direct File and Third-Party Software Solutions

    Ayushi spoke at the midyear summit for the American Bar Association about the functionality of Direct File.

  • Effective Institutions for Affecting Change

    Tara moderated a panel at SatSummit focusing on how institutions can produce and maintain global data products.

  • Investing in Public Interest Technologies

    Tara spoke on two panels at the GovTech for Impact Summit in Madrid, speaking about public interest technology and theimportance of building trust through dynamic data infrastructure.

  • Cross-State Collaboration to Build Digitally Native Paid Leave Systems

    Nikki Lee spoke with Maryland and Minnesota paid leave administrators at the Code for America Summit about the need for cross-state collaboration.

  • The Care Economy: Connections, Challenges, and Opportunities

    Tara sat down with Ai-Jen Poo, president of the National Domestic Workers Alliance at a Brookings conference to discuss the cost of inacaction in the care economy.

  • From Infancy to Aging: The Effects of Caregiving Across the Lifespan

    Tara was invited to testify at a field hearing in front of the Senate Special Committee on Aging about the hardships faced by the "Sandwich Generation," caring for both aging parents and children.

  • Navigating the Government Maze with Empathy and Innovation as a Public Servant

    In a fireside chat, Ayushi spoke at the Anita B conference about her experience navigating government roles, sharing advice for other individuals in the space.

  • Improving every level of service delivery

    Tara spoke at the launch of Nava's 2024 Public Benefit Report about the importance of government delivery and the Lab's work improving delivery across the country.

Publications

  • Blog: Federal Agencies are Delivering on Whole of Government Approach to Care

    As part of a defensive exercise on care with the CCW coalition, our team catalogued the provisions and updates the federal government had taken in the year since the Care Executive Order was signed.

  • Blog: Implementation is Everything, and Early Care and Education is No Exception

    In a blog, ECE Implementation Working Group facilitator Emily Weiss recaps her experience bringing early childhood education leaders together, and makes the case as to why ongoing information sharing around implementation best practices is so important — especially when it comes to early childhood education.

  • Blog: Better Futures for All Families

    In a blog, Sarah Gililand reflects on her own experience as a mother, as well as the work the Lab is doing to listen to families about what concerns them most through the Thriving Families project.

  • Brief: How Social Policy Can Promote Greater Connection

    As part of the Thriving Families Project, this brief describes lessons from the first few listening sessions with families, identifying patterns in parents' pursuit of social connection through parenting.

  • Blog: Building Paid leave: Why Information Sharing Matters

    In a blog post, Nikki Lee writes about the importance of information sharing amongst government practioners, specifically pointing to the Lab's experience building better paid family and medical leave systems in New Jersey, and how that work went on to inform policy in Connecticut.

  • Blog: Back to School with America’s Local Early Care and Education Leaders

    In a blog post, Emily Weiss recaps the August ECE Implementation Working Group meeting, which had to do with the concerns of administrators as children return to school.

  • Brief: Connecting More Families to Early Care and Education Programs Through Streamlined Enrollment

    In the second brief of the ECE Implementation Working Group, leaders share their advice, both practical and political, about what it takes to build a centralized enrollment portal, and why building one can improve access for all.

  • Blog: Enrolling children in early childhood education programs is a puzzle

    In a blog, Sarah Gililand summarizes the importance of centralized enrollment systems in improving access and availability of early childhood education systems.

  • Blog: Meet the Early Care and Education Implementation Working Group

    In a blog post, the ECE Implementation Working Group introduces itself and explains who they are, where they come from, and why this work is so critical to building better education systems.

  • Blog: Participatory Planning: the key to building successful early childhood education programs

    In a blog post, Sarah Gilliland recaps why and how participatory planning can improve the resiliency and delivery of early childhood education programs.

  • Brief: Participatory Planning to Build Stronger Early Childhood Policy and Programs

    In the third brief of the ECE Implementation Working Group, the cohort shares their best practices and reasoning behind participatory planning, and why allowing community members to weigh in early can improve the uptake and resiliency of ECE programs.

  • Blog: How Local Early Childhood Initiatives Can Shape State Policy

    In a blog post, Emmy Liss and Sarah Gilliland share a readout of the latest cohort meeting, to help organizers understand how local initiatives can shape state policy in early childhood education.

Our team

  • Tara Dawson McGuinness

    Tara Dawson McGuinness

    Founder and Executive Director

  • Amira Choueiki Boland

    Amira Choueiki Boland

    Chief of Staff

  • Ayushi Roy

    Ayushi Roy

    Chief Program Officer

  • Vontisha Fludd

    Vontisha Fludd

    Financial Analyst & Account Manager

  • Sarah Gilliland

    Sarah Gilliland

    Senior Policy Analyst

  • Nikki Lee

    Nikki Lee

    Director of Product

  • Erica Meade

    Erica Meade

    Director of Policy

  • Nhi Nguyễn

    Nhi Nguyễn

    Social Policy Analyst

  • Jacklynn Pham

    Jacklynn Pham

    UX Design Lead

  • Devyani Singh

    Devyani Singh

    Data and Strategic Impact Lead

  • Soren Spicknall

    Soren Spicknall

    Data Engineering Lead

  • Jessica Weeden

    Jessica Weeden

    Senior Design Lead

  • Simone Brody

    Simone Brody

    Special Project Fellow

  • Elizabeth Garlow

    Elizabeth Garlow

    Fellow

  • Marina Nitze

    Marina Nitze

    Fellow

  • Cecilia Muñoz

    Senior Advisor

  • Jake Maguire

    Advisor


Our Partners

We are thankful to our partners, who continue to contribute to this work as investors, thought partners, advocates, and co-strategists.